Sustainability

MESSAGE TO STAKEHOLDERS

The last few years have brought us many new challenges and complex choices in an ever-changing scenario. I am proud to note that, in this particular context, during 2021 many of our Group companies have formalised specific objectives to pursue sustainable development with a view to continuous improvement. These objectives concern, in particular, the efficient management of energy and resources, the optimisation of transport, the prevention of pollution, the minimisation of waste and the valorisation of by-products of coffee processing. In addition, we have embarked on a virtuous path to have 100% of our product packaging completely recyclable, led by Segafredo Zanetti Italia, which also aims to accompany the consumer towards a path of reducing the environmental impact. Meira, our Finnish company, has joined Science Based Target, a global initiative that guides companies on a path to reduce emissions to combat climate change. The goal of Meira, one of the first companies in the coffee world to obtain Science Based Target approval for its sustainability journey, is in line with the objective of limiting global warming to 1.5 degrees Celsius, the most challenging goal of the Paris Agreement. By 2028, Meira aims to reduce all emissions from its operations by 80% through the transition to energy from renewable sources only. 

Furthermore, Meira aims to have by 2025, at least 90% of its suppliers committed to reporting their emissions and progress against their targets annually to Science Based Target. Finally, Meira is committed to reducing indirect emissions from raw material purchasing, distribution and waste generation by 50% by 2028. Inspired by Meira's ambitions, other Group companies, such as Café Montana, are striving for Carbon Neutrality. Taking advantage of our presence throughout the supply chain, we launched a new product line "Segafredo Storia", an example of great innovation on the transparency front. It is, in fact, a project based on blockchain technology, which provides full traceability of the supply chain and allows consumers to follow the history of the coffee they have purchased step by step: to get in direct contact with growers, to know the plantations it comes from, the ports it has passed through, the way it has been blended and roasted. With our international presence we are aware of the potential positive influence that we can generate in promoting the culture of sustainability along the entire value chain and we intend to do our best to promote sustainable development, reducing our environmental impact, enhancing the people we work with, and creating a network of valuable collaborations. 

Massimo Zanetti 

Chairman and CEO 

Massimo Zanetti Beverage Group S.p.A.