Welcome Trek-Segafredo

Trek adds Segafredo as Co-Title sponsor.

Kauai Coffee Company & Kōloa Rum

Kōloa Rum Debuts New Kaua`i Coffee Rum in Collaboration with Kauai Coffee Company.

Branded Capsule Launch by Boncafé Thailand

Boncafé is proud to announce the launch of its new capsule program in Thailand, under its market leading brands Boncafé and Segafredo.

Boncafé at Anuga Exhibition 2015

We are pleased to inform you of Boncafé’s participation at the Anuga Exhibition in Cologne, Germany, from 10 to 14 October 2015.

MZB Group opens a new Segafredo Espresso Cafè in Tokyo – the 34th in Japan – in collaboration with its franchisee, ADREAD INC.

The new Segafredo coffee shop – the Group’s global brand through which it delivers the taste of Italian coffee in the world – is located in the Hiroo Garden Hills, an exclusive residential and shopping area of Tokyo. The 15 towers that characterize the area, host several embassies, international schools, and premium condos.

McDonald’s AWARD for Segafredo Zanetti France, Deutschland and Italy

On Tuesday 3rd February 2015 Segafredo Zanetti France, Deutschland and Italy have received an award by McDonald’s Deutschland in Munich.

ATP World Tour Finals 2014

Segafredo Zanetti is Official Partner at Barclays ATP World Tour Finals 2014.

Un Amore Così Grande 2014

Segafredo Zanetti supports the Negramaro, Radio Italia and FIGC project together for the national football team. Incomes will be donated to ALS and Multiple Sclerosis research.

Thaifex - World of Food Asia 2014

Segafredo Zanetti present at the 10th edition of Thaifex - World of Food Asia 2014, one of the most important exhibitions in Thailand.

Official Sponsor of the Golden Gala

Segafredo Zanetti is the new Official Partner and Official Coffee supplier of the "Golden Gala - Pietro Mennea".


We are proud to announce that the SEGAFREDO ZANETTI brand was officially launched on China market on a Press Conference held in Beijing Four Seasons Hotel on January 8, 2014.

RASA Excellence Award 2013

We are proud to announce that renowned Segafredo Zanetti client The Patisserie supplied by Massimo Zanetti Beverage Group historic dealer Adriatic Ship Supply & Trading CO. in South Africa received two important acknowledgments by the Restaurant Association of South Africa: Service Excellence Rosetta Award 2013 and Best Coffee Shop 2013.

Marketing Symposium at the University of Munich in Germany

Just in time for the hot season ICED CAPPUCCINO was now officially presented at the Marketing Symposium at the University of Munich in Germany.