Massimo Zanetti Beverage Group, through its newly-incorporated Australian subsidiary Bean Alliance Group announces that bean ground & drunk coffee triumphed at the Annual Awards for Organic Excellence in Canberra.
Bean ground & drunk was crowned “2019 Gold Champion Australian Certified Organic Non-Alcoholic Beverage of the Year” and is the first Certified Organic coffee in Australia.
Following the announcement, the roaster received a custom-made 22ct gold-plated bud logo, a replication of the certification symbol consumers look for when choosing certified Australian organic products. Bean ground & drunk has been served in “hipster cafés” since 2003, anticipating the hipster trend by nearly a decade.
Pascal Héritier, Chief Operating Officer of Massimo Zanetti Beverage Group said: “We’re so pleased and proud. It’s a tremendous achievement in the organic industry that is highly regarded and highlights our continued commitment and sustainable approach in the organic marketplace. This recognition confirms once again our effort on a global scale, in addition to the certifications already obtained such as the NON-GMO project verification by Kauai Coffee and the achievement of Fair Trade®️, UTZ®️, and Rainforest Alliance®️ certifications”.
Founded in Melboune in 1981, The Bean Alliance enjoys a premium position and is characterized by the quality of its main brands. It is present in the Australian market mainly with Bean ground and drunk, Gravity Espresso and Ox3, urban/artisan brands created to meet the needs of artisan coffee shops and the new specialty coffees, which are particularly welcomed by the new generation of barista. Finally, the Indulge Your Senses brand is for drinking chocolate produced in Australia.