Massimo Zanetti Beverage Group, thanks to its key strategic franchise partner in China and Hong Kong (TNPI), was present at SIAL Asia’s largest food & beverage show, at the Shanghai New International Expo Centre Hall from May 6th to 8th, 2015.
SIAL China expo counts more than 2,700 exhibiting companies, spread over a 115,000 square meters surface and attracting more than 55,000 visitors.
TNPI's stand has been the gathering point for many investors, potential partners and landlords from China and other countries, the stand has been awarded by SIAL as "2015 Best Individual Stand".
At the same time, TNPI HK participated in HOFEX HK, winning "Grand Barista Championship" and the "Café of the year 2015".
Thanks to these successful events of international prestige, Massimo Zanetti Beverage Group had the opportunity, through TNPI, to strengthen once again its presence in Asia; it had the chance to promote all products offered by the group such as Segafredo Zanetti Espresso Franchising system, professional equipment by the subsidiary company La San Marco as well as the capsules machine traded by Segafredo Zanetti Coffee System.